What happens

From joining to using it.

There is no dark pattern hiding in here. This is the whole sequence.

Now

You join the list

Email, country and language are all that is required. Everything else is optional and only exists because it tells us which businesses to build for first.

Immediately

One confirmation email

Confirming you are on the list, and nothing else. No sequence, no drip campaign, no seventeen-part course about SEO.

Occasionally

Progress, when there is any

A short note when something real ships or a decision needs your opinion. If a month passes with nothing worth saying, you hear nothing.

At the opening

An invitation

Invitations go out in stages, so the first businesses in get attention rather than a queue. Being early on the list helps; nothing else does.

Why a beta at all

The product is not finished, and that is the offer.

A monitoring tool is only as good as its judgement about what matters. That judgement cannot be worked out in a room — it comes from seeing what a plumber in Manchester and a clínica in Valencia each actually needed to be told this week.

So beta users are not testers of a finished thing. They are the reason the thing ends up worth using, and the trade is direct: earlier access, and a real say in what gets built.

  • Tell us when a recommendation is wrong

    The fastest way to improve the ranking is to hear that the top item was not worth doing.

  • Tell us what you checked instead

    If you still opened another tool afterwards, that tool is doing something we are not.

  • Tell us what you ignored

    Anything nobody ever acts on should not be on the page. Beta feedback is how things get removed, not just added.

What you will see

The first thing on screen.

The Monday view: what changed, what it means, and the one thing worth doing about it.

This week

Monday 09:00

What changed

Since last Monday
  • Mobile speed up 11 pointsThe compressed hero image landed. 1.4 seconds faster.
  • Two new five-star reviewsBoth mention the engineer by name.
  • “emergency plumber” up 3 placesNow 7th from the city centre.

Needs attention

One thing this week
  • A competitor overtook you on reviewsThey gained six this week. Your rating is higher; your volume is not.
  • Three reviews still unansweredAll from the past fortnight. Twenty minutes of work.

Can wait

Noted, not urgent
  • Two pages share a titleWorth tidying next time the site is touched.
  • Gallery page is slowAlmost nobody reaches it. Low priority.
  • Missing alt text on 9 imagesReal, minor, not this week.

Demonstration data · fictional business

Being straight with you

  • There is no product to log into yet

    The beta has not opened. Joining puts you on a list, and that is all it does today.

  • We have not announced pricing

    Because it has not been decided. Joining the list commits you to nothing and gives you no obligation to subscribe later.

  • Every figure on this site is invented

    The businesses shown in the product previews are fictional. None of them is a customer, and none of the numbers is a measurement.

  • Your details are used for this and nothing else

    Waiting-list data manages the waiting list. Marketing consent is separate, optional, and off unless you turn it on.

Before you join

What does it cost to join the list?

Nothing. There is no card, no trial that starts counting down, and no obligation to subscribe when pricing is announced.

When does the private beta open?

No date has been fixed, and we would rather say that than invent one. Invitations go out in stages once the monitoring platform is running reliably enough to be worth your time.

Which countries can join?

The United Kingdom and Spain are the launch markets, with English and Spanish treated as equal rather than one being a translation of the other. You can join from elsewhere, but you will be waiting longer.

I run an agency, not a single business. Should I still join?

Yes, and say so when you join. Agencies watching several clients have different needs from a single owner, and those needs are being planned separately.

How do I leave the list?

Every email has an unsubscribe link, and you can ask for your details to be deleted at any point through the contact page.