How it works

From scattered signals to one clear next step.

Four stages. Three of them happen without you. The one that needs you takes about twenty minutes, and you are told what it is worth before you start.

Free to join · No obligation · Private beta in the UK and Spain

WebsiteSpeed and structureSearchPositionsMap listingLocal presenceReviewsRatings and textCompetitorsNearby movementContentPages and gaps
NegoTrack reads them togetherEvery signal weighed against the others, daily
Business healthOne figure, and its directionThree prioritiesIn order, with the reasonWhat changedSince last week, in four lines

Illustration of the product flow · not live data

The four stages

What actually happens.

In order, and with the part that needs you clearly marked.

  1. 01

    Connect

    You give NegoTrack your website address and confirm which business you are on the map. That is the setup — there is nothing to install, no code to add to your site, and no analytics account to connect.

    • Website address and map listing
    • The area you actually serve
    • A few local businesses you compete with

    Map position for “boiler repair”, by search point

    25 points across a 5km square
    72 visibility
    Top 34 to 10Not shown

    Profile completeness

    VerifiedYes
    Categories1 of 3
    Photos17
    HoursSet

    Checked and clear

    • No duplicate listings found
    • Address matches your website
    • Service area covers 5 postcodes

    Demonstration data · fictional business

  2. 02

    Understand

    Every signal is collected daily and read against the others. This is the part that makes the difference: a search position falling is a number, but a search position falling the same week a competitor published a page for that exact service is a cause.

    • Checks run daily, not when you remember
    • Signals compared with each other, not just with yesterday
    • Findings written in plain language, with the consequence attached
    Search visibility78+5vs last week
    Terms tracked24local intent
    Pages indexed38of 41

    Local search positions

    Checked from Manchester city centre
    +5
    • boiler repair near me/services/boiler-repair+2 places up4th
    • emergency plumber Manchester/services/emergency+3 places up7th
    • heating engineer/services+2 places up9th
    • boiler service costNo page covers this-1 places down14th
  3. 03

    Prioritise

    Everything found is ranked by what it is likely to be worth against what it will take. Three things reach the top. The other twenty-six are still there if you want them, but they are not what you are shown first.

    • Ordered by impact against effort, not by severity code
    • Each one says why it matters and what it is worth
    • Explicit about which need a developer and which do not

    Your local set

    Three businesses competing for the same searches
    BusinessHealthReviewsVisibilityWeek
    Northgate Heating864772+4 places up
    Demo competitor A7412968+6 places up
    Demo competitor B689671-2 places down
    01

    Competitor A has overtaken you on review volume

    They gained six reviews this week and now show more than twice as many as you. Rating is not the problem — yours is higher. Volume is.

    Expected impact
    High
    Effort
    Low
    Ask five recent customers for a review
  4. 04

    Improve

    You make the change. NegoTrack keeps checking, and tells you whether it moved anything. That last part is the one most tools skip, and it is the only way to know whether the advice was any good.

    • The score moves, or it does not, and you see which
    • A short weekly note on what changed
    • Completed work stays visible, so you can see the run of it

    Business health

    Demonstration business · Northgate Heating, Manchester
    Website82
    SEO78
    Reviews4.6 / 5
    Local72
    Competitors62

    Health over twelve weeks

    Weekly check
    +18

    This week

    • Mobile speed improved+42 days ago
    • Competitor gained reviews+63 days ago
    • Hero image compressedDone5 days ago

What it asks of you

Almost none of this is your job.

The split, stated plainly, because most tools that promise to save you time create work instead.

YouNegoTrack
YouTell us your website and your area, once.NegoTrackFinds your map listing, your pages and your local competitors.
YouNothing.NegoTrackChecks everything daily and keeps the history.
YouNothing.NegoTrackWorks out which changes have a consequence and which are noise.
YouRead three lines on Monday.NegoTrackWrites the week up: what changed, what matters, what to do.
YouDo one thing, or forward it.NegoTrackWatches whether it worked, and says so either way.

Over time

The point is the direction, not the number.

A score out of a hundred means very little on its own. What means something is whether it is going up, what you did just before it moved, and whether the thing you did was worth the afternoon.

That is why completed actions stay on the timeline. Twelve weeks in, the useful view is not today's figure — it is the four changes that moved it and the two that did not.

  1. Week 3Homepage rewritten to name the service and the town
  2. Week 5Hero image compressed — 1.4 seconds off mobile load
  3. Week 9Boiler repair given a page of its own
  4. Week 11Three unanswered reviews replied to

Business health over twelve weeks

Demonstration data · fictional business
+18

Demonstration data · fictional business

Questions people ask at this point

Do I need to install anything on my website?

No. NegoTrack reads what is publicly visible — the same things a customer or an agency could look at. There is no script to add, no plugin, and no access to your hosting or your analytics account.

How often does it check?

Daily for the things that move daily, such as speed and search positions. Reviews and map presence are checked as they change. You hear from it once a week unless something needs attention sooner.

What if I do not have a website?

The map listing, reviews and local visibility checks still apply and are often where most enquiries come from anyway. The website audit will simply say there is nothing to audit rather than scoring you badly for it.

Can I give this to my web developer?

Yes. Findings are written so they can be forwarded without translation, and each one states the consequence, so a developer can see why it is being asked for.

Is any of this available today?

Not yet. NegoTrack is in development and the private beta has not opened. Everything shown on this site is demonstration data from a fictional business.

Four stages, starting with one email.

Join the private-beta list and we will tell you when the first stage is open to you.

  • Free to join
  • No obligation
  • Occasional product updates only